Market Research Solutions

Resona is a leading New Zealand social, market, and evaluation research company. We aim to provide solutions through the delivery of effective research and quality fieldwork. Resona is a member of the Market Research Association New Zealand, and as such is bound by the code of ethics of the society. This helps ensure your project is managed under professional guidelines.

Quantitative Research

Telephone interviewing (WATI/CATI), online panels, point-of-contact touchscreens, or face-to-face intercept surveys

Qualitative Research

In-depth-interviews and focus groups, using both face-to-face and online technologies

Customer Experience

Voice of the Customer (VoC), Net Promoter Score (NPS), Customer Journey Mapping or Customer Effort Score (CES) research projects

Research Consulting

We work with you to develop and deliver a commercial outcome based on research

UX Testing

Detailed testing on your website and a check on your key words to find how your site rates against leading competition.

Employee Engagement

If your employees aren’t satisfied, it’s unlikely they’ll provide that great customer service you strive for.